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Kris Baya

Head of Brand Management

Kris Baya is the Managing Director of Prolific, a strategic brand management business with global clients.


Kris began career very early-on within the music and entertainment space, performing live at different venues across the UK. He moves into and worked within Rmarkble, a music and entertainment company dealing with an array of artists. He began as a Business Development Manager, before rising to the postion of Vice President of Brand Partnerships. This journey saw Kris as the head of Music and Partnerships.


For the past six years, Kris has managed his company, Prolific. Here Kris works with global brands, such as; Netflix, Maybelline, Loreal, Jack Wills, Haagen-Dazs, Levis, JD, Sony Pictures and more. He is an expert in positioning brands and advertising strategies. He has built an impressive portfolio and features as a guest speaker on the Essex MBA programme where his insights into what it takes to build a start-up is one of the many highlights that candidates enjoy each year, as part of their programme/learning-journey.


Specialisms:

  • Business Strategy

  • Strategic Marketing

  • Brand Management

  • Brand Positioning

  • Stakeholder Management

  • Business Planning

  • Technology and Innovation

  • Leadership Coaching

Kris Baya
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